www.nike.com
The nike website has great interactivity, you can customize the sportswear, get inspired by other people's choices and create your own personalised look. I had fun on this website and if I had the money i certainly would have been tempted to buy the outfits I had created.
www.miniusa.com
The mini website has games the user can play, it's great way to get people talking about the brand of mini which in turn gets people taking about the cars. The games are just a bit of fun and don't really need to be on the website but it adds a different interactive side to the website ad keeps the user interested. These games could be played on a big screen at a launch of a new car as part of an advertising campaign.
No comments:
Post a Comment